To order a copy of The Stakeholder Strategy:Profiting from Collaborative Business Relationships contact Berrett-Koehler Publishers, Inc. at www.bkpub.com
In today’s highly networked and competitive global economy, more companies are recognizing the value in identifying and building relationships with all of their organization’s stakeholders-employees, customers, suppliers and even communities.

The Stakeholder Strategy presents an effective and practical step-by-step guide that companies can use to forge a network of powerful and profitable collaborative stakeholder relationships.

Featuring case study examples from companies in North America and Europe, The Stakeholder Strategy is the first book to provide a detailed explanation of how to conduct stakeholder audits so that companies can evaluate their relationship-building success and keep on track.

Contents

1. Why Build Collaborative Stakeholder Relationships?
2. Stakeholder Collaboration and the Bottom Line
3. A New Approach to Corporate-Stakeholder Relations
4. A Guide to Building Stakeholder Relationships
5. Corporate Social Mission, Values and Ethics: A Foundation for Relationship-Building
6. Aligning Corporate Systems and Structures
7. Preparing a Relationship-Building Strategy
8. Harnessing the Power of Long-Term Relationships
9. Social Accounting:An Essential Management Tool
10. Stakeholder Audit:A Practical Guide to Assessing Stakeholder Relationships

Methods for Co-Creative Engagement

Articles

• Beyond Consultation: A Co-Creative Approach to Stakeholder Engagement
  
• Convening Stakeholder Networks
  
• A New Direction for CSR
  
• The Business Case
• New Growth: Building Collaborative Business Relationships (PDF)
• Stakeholder Engagement: A Canadian Perspective
• FOSTERing Collaborative Stakeholder Relationships
• Managing the Human Side of Partnerships
• Why We Shouldn't Manage Stakeholders
• Building Collaborative Business Relationships

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Tools

The Clayoquot Controversy: A Stakeholder Dialogue Simulation.

The case materials are provided on a PC-compatible CD-ROM, but may also be delivered to students over an institutional Intranet. Technical requirements are Windows98 or higher, Internet Explorer, and Adobe Acrobat 4.0 or higher.

The price of the CD-ROM is $15.99 (U.S.) or $24.99 (Canadian). The licensing fee for delivery to students over an institutional Intranet is $5.00 per student per term (U.S.) or $8.50 per student per term (Canadian).

Download and print order form

To receive a complimentary examination copy of the CD-ROM, please contact:

In the U.S.: Anne Lawrence, atlawrence@aol.com

In Canada: Ann Svendsen, ann@corerelation.com